Tag «LinTeractive»

LinTeractive launches its proprietary framework for digital transformation – Deep Digitisation

31st May, 2016. Singapore|Mumbai LinTeractive, the digital arm of MullenLowe Lintas Group, unveiled a proprietary framework named Deep Digitisation at a major regional industry event today, in Singapore. Digital Transformation is a subject gaining currency, both as an opportunity and a cause-of-concern, across the industry over the past year. LinTeractive’s framework, Deep Digitisation, looks at …

L&T appoints LinTeractive as Digital Marketing agency

Mumbai:  LinTeractive, the digital division of MullenLowe Lintas Group has bagged the mandate for digital marketing of L&T across all its businesses, including performance media buys. Larsen & Toubro (L&T) is often referred to as ‘the Builder of the India of the 21st Century’, and the Company that carries the flag of India Inc. across …

LinTeractive appoints Parag Shahane as Unit Creative Director

Mumbai: LinTeractive, the digital arm of the Mullen Lowe Lintas Group India, has announced the appointment of Parag Shahane as Unit Creative Director. Parag has joined the team effective October 2015 and will report into Vikas Mehta, Group CMO | President, Group Marketing Services. At LinTeractive, Parag’s remit would be to provide creative answers to clients who are …