at the very Core of it all … is Content!
An army of ignited minds, born in 1991 or thereabouts, brought up in post liberalization affluence are now adults. They did not learn, like we did, that India is a developing country, faced with resource crunches. Rationing, mixed economy, 5 year plans, non-aligned movement, license, permits, quotas and words that were the staple of our …
Bengali cinema is the toast of the season. Talented raconteurs have been hugely successful in attracting back the discerning audiences. Critical acclaim has been crowned with commercial successes. While budgets have soared to unthinkable levels on the one hand, low budget films too have done brisk businesses in the box office, ensuring that the industry …
Real Estate, property, realty … everybody worth his wallet seems to be in the sector. Even as the shroud of recession showing no signs of lifting with mainline industry gasping for breath, the real estate sector seems to be attracting all the action. But is everything as hunky dory as is being made out to …
The images are stark. Water cannons streaming jets on defiant young men and women. Young teen agers hoist in their own placards. Baton wielding policemen in full battle regalia charging towards unarmed, albeit unruly, protesters. Young people seething in anger… The run up to the day of the Lord has been far removed from the …
Social media has really blown in the face over the last couple of years and dare I say that it has neither attained critical mass, nor has its true potential been gauged. Yes, I say this secure in the knowledge that many of us have already become facebook addicts, that if twitter were a country …
There is one activity that never ceases to amuse me. As a matter of fact, at times, they are so bloody hilarious that one literally has to “rofl” (roll on the floor laughing). Yes I know I’m a bit weird, but I love reading the content of Company websites and brochures and then compare the …
My second book is out today. This one is a step by step guide to holding / organizing conferences. If interested, you can place your order by email : sparrowpublication@gmail.com; sparrowpublication@yahoo.com. Free home delivery anywhere in India. The book costs INR150. Published by Sparrow Publications, Kolkata.
I have been fortunate to have seen the heady world of Corporate Communications from both sides – as a journalist doing the beat and as a communicator facilitating the process of information dissemination. This long journey spanning decades has culminated and taken the form of this book and i am sure colleagues will enjoy going through …
The biggest threat posed to the Indian Steel Industry, at least in terms of green-field growth are Land acquisition, mine allocation and environment clearance. While some brown-field additions to capacity have taken place in SAIL and Jindal plants, the overall growth scenario has almost come to a standstill. As a matter of fact production of …
Mumbai – land of Dawood, Bollywood and the Stockwood. While phone calls to builders and diamond merchants who finance block-busters with alleged links to the underworld make routine news, the underworld’s infiltration into the stock market hardly ever attracts attention. “Ivy League MBA’s with their plum FII postings hobnobbing with the seamy underbelly of society? …