66000+ Sellers from 200+ cities receive orders in first 2 days
Snapdeal’s revenue from Sellers ads grows 5 times
New Delhi, 3rd October 2016: Snapdeal, India’s largest online marketplace revealed that more than 66,000 unique sellers spread across 200+ cities and towns across India have received orders in the first two days of its Unbox Diwali Sale. Bangalore, Delhi NCR, Surat, Mumbai, Ludhiana, Hyderabad, Pune, Chennai, Kolkata, Tirupur were the top seller cities during this period.
Snapdeal’s newly launched ‘Seller Store platform’ which allows sellers to customize their store’s appearance and choose widgets for their Snapdeal page has also seen an overwhelming response. Rolled out last week, more than 9000 sellers have already started using this platform.
Snapdeal’s advertising platform also witnessed a 5X surge in revenue as sellers rode high on the festive demand.
Anubhav Gupta, from RIGO International, a seller of men’s fashion said, “I have been working very closely with my Snapdeal account manager over the last 3-4 weeks. We have assessed how much response would be driven from consumers, what kind of designs / trends would be in demand. Basis this, we had our stock ready for the Diwali sale. We have just entered the sale period and I have already seen my sale jump by 4 times.”
Snapdeal’s brand partners also hailed the response to Unbox Diwali Sale. With kitchen products emerging as one of the most popular sub-category during the sale days, Chandru Kalro, MD -Prestige, said, “We at TTK Prestige have been on the forefront of innovation in the kitchen and our association with Snapdeal has always been about bringing maximum value to the customer and providing the customer the latest and exclusive products. We have had a long association with Snapdeal and this festive season have lined up a great array of products to make the celebrations go on way beyond the festive season!”
Vishal Chadha, Senior Vice President, Market Development- Snapdeal said, “We are excited to see the success of our sellers during the first two days of the sale. We have worked closely with them to enable them to tap the festive demand and we are happy to see the results of our joint efforts.”
Snapdeal had developed joint business plans with more than 15000 sellers across 120 cities in the run upto Diwali. Some sellers/brands took to social media to express their excitement on the Unbox Diwali Sale.
Snapdeal’s vision is to create India’s most reliable and frictionless commerce ecosystem that creates life-changing experiences for buyers and sellers. In February 2010, Kunal Bahl along with Rohit Bansal, started Snapdeal. Today Snapdeal is India’s largest online marketplace, with the widest assortment of 50 million plus products across 1000+ categories from over 125,000 regional, national, and international brands and retailers. With millions of users and more than 300,000 sellers, Snapdeal is the shopping destination for Internet users across the country, delivering to 6000+ cities and towns in India. In its journey till now, Snapdeal has partnered with several global marquee investors and individuals such as SoftBank, BlackRock, Temasek, Foxconn, Alibaba, eBay Inc., Premji Invest, Intel Capital, Bessemer Venture Partners, Mr. Ratan Tata, among others.
For further information visit: www.snapdeal.com