Ulysse Nardin, the “Manufacture” of luxury watches based in Le Locle, has teamed up with leading French watchmaking partner Kronometry 1999 to open its first exclusive boutique in the French capital. The Ulysse Nardin brand, which has navigated the greatest oceans of Fine Watchmaking, has dropped anchor in the depths of the Seine to join the prestigious outlets on Rue François 1er, running parallel to the Champs-Elysées.
The new premises offers a sophisticated setting with a nautical theme: its porthole-style windows and teak flooring showcase a collection of the brand’s finest timepieces, including those in the Exclusive Boutique line. This comprises the Blue Toro, Freak Platine , Sonata Boutique and Blue Executive Dual Time models, all fine examples of the brand’s innovative and independent spirit.
“A symbol of fashion and luxury, Paris is one of the most visited cities in the world, and this new boutique in the middle of the Golden Triangle is part of our strategy to bring our watches closer to a cosmopolitan clientele,” explains Patrik Hoffmann, CEO of Ulysse Nardin.
About Ulysse Nardin SA
Ulysse Nardin, an independent Swiss company, has been making high-quality, prestige timepieces since 1846. It has won over 4,300 awards, owns a large number of patents for mechanical watches, and employs more than 350 people at its Le Locle and La Chaux-de-Fonds sites in Switzerland.