Tag «Brand Development»

Danish Sports & lifestyle major hummel focuses on India, Soumava Naskar to lead the Brand (Development)

The inventors of the football stud, hummel; have recently step foot in the Indian market. Currently available in India on Jabong & Myntra, hummel is a Danish footwear and sportswear brand with deep roots in football and handball. Founded in 1923, hummel is one of the oldest team sport brands in the business having been …

Dainik Jagran INEXT Connects with Agencies for Hindia

With Hindia campaign the News daily establishes its positioning as the choice of affluent readers in top 12 cities of the Hindi heartland. In-agency mini game of golf amplifying the reach of B2B campaign. New Delhi, 24 July 2017: Dainik Jagran INEXT is running a nationwide B2B umbrella campaign – Hindia. The campaign was launched last month with a teaser …