Tableau Expands Platform with New Product, Tableau Prep

New data preparation capabilities bring direct and visual experience, make data prep simple, and integrate with the Tableau analytical workflow to allow people to get insights from their data faster.


India, April 24, 2018 – Tableau Software (NYSE: DATA), the leading analytics platform, today announced the introduction of Tableau Prep, a brand new data preparation product designed to empower people to quickly and confidently combine, shape, and clean their data, further reducing the time from data to insight. The application features a direct and visual experience for data preparation giving customers a deeper understanding of their data, smart features to automate complex tasks, and integration with the Tableau analytical workflow for faster speed to insight. Tableau Prep is included with the new Creator offering, part of Tableau’s new tailored subscription offerings. Existing customers of Tableau Desktop are also able to use Tableau Prep at no charge for the next two years. Tableau Prep is available now by visiting

“Before Tableau Prep our team would spend hours and hours making sure that our data sources were clean and organized, just to make sure that our analysis was accurate and effective,” said Gessica Briggs-Sullivan, Tableau Administrator at Charles Schwab, Inc. “We’ve been able to save hours of work with Tableau Prep, completely reinventing the way we look at our data, and dramatically shortening the time between data collection and actionable insights.”

Data preparation is one of the biggest challenges facing customers today. A recent Harvard Business Review study reports that people spend 80% of their time cleaning and shaping data, and only 20% of their time analyzing it. Customers cannot readily analyze much of their data because it is in the wrong shape or residing in disparate sources. But getting it in a useful form can be a complicated and time-consuming process, often requiring specialized skills. Tableau Prep has customized visual experiences to make common yet complex tasks – such as joins, unions, pivots and aggregations – simple. It is a drag and drop experience, no scripting required. As people use Tableau Prep, they see their data transform right before their eyes. These intuitive experiences help customers get desired results faster and with greater confidence.

Tableau Prep also features smart algorithms to help automate common data prep challenges. As an example, Tableau Prep employs fuzzy clustering to turn repetitive tasks, like grouping by pronunciation or cleaning based on punctuation, into one-click operations.

Tableau Prep integrates directly into the Tableau analytical workflow for faster speed to insight.  Customers can open their flow in Tableau Desktop at any time, or easily share it with Tableau Server or Tableau Online. Tableau Prep also leverages Tableau Desktop  data connectors, calculation language, as well as permissions and certifications, so customers can get up to speed quickly and collaborate at any point in the analytical process.

“Tableau Prep will do for data preparation what Tableau did for analytics and Business Intelligence.  It will take an otherwise painstaking and difficult task, and make it easy, visual, and direct, empowering more people to get to analysis faster,” said Francois Ajenstat, Chief Product Officer at Tableau. “Our customers often tell us that they love working with Tableau, but struggle when data is in the wrong shape for analysis. We believe data prep and data analysis are two sides of the same coin that should be deeply integrated and look forward to bringing fun, easy data prep to everyone regardless of technical skill set.”

Tableau Prep included in New Subscription Offering

In addition to Tableau Prep, today Tableau also introduced new subscription offerings that combine existing and new Tableau capabilities into packages appropriate for all people across an organization.  Tableau Creator, Explorer, and Viewer subscriptions provide tailored combinations of sophisticated analytics and drop-dead simplicity, allowing every customer to strike the appropriate balance and meet the unique needs of their own organization. Tableau Prep is included along with Tableau Desktop at no extra charge in the new Creator offering.  Current Tableau Desktop customers are also able to use Tableau Prep at no charge until 2020.

Tableau 2018.1: New Complete Web Authoring Capabilities and Dashboard Starters

Updates to Tableau Server and Tableau Online are also available today, including a new authoring experience all in the browser — from data to dashboards with no desktop installations required. Customers with data in 20+ data sources including Microsoft SQL Server, Amazon Redshift and Snowflake or local data sources like Excel, can now have a complete browser-based analytical experience for all their users. This new end-to-end web authoring flow, which is also included in the Creator subscription offering, enables organizations to scale Tableau deployments faster through a centralized and governed authoring experience. Additionally, customers can stay in their flow throughout the lifecycle of analytics, speeding the journey from data to insights, by always being in the browser.

Tableau Online customers can also take advantage of Dashboard Starters to get instant insight into their own data. Starters are pre-made dashboards optimized for common business applications like Salesforce, Marketo, Eloqua and ServiceNow.  Customers can speed up their analysis, by editing or building on top of a Dashboard Starter.

For more information on Tableau Prep and Tableau 2018.1, visit

About Tableau Software

Tableau (NYSE: DATA) helps people see and understand data and explore with limitless visual analytics. Customers can build dashboards and perform ad hoc analyses in just a few clicks. They can share their work with anyone and make an impact on their business. From global enterprises to early-stage startups and small businesses, more than 70,000 customer accounts around the world use Tableau to turn data into actionable insights, and more than 300,000 people use Tableau Public to share public data in their blogs and websites. See how Tableau can help you by downloading the free trial at

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