– an exclusive credit card for doctors
~First of its kind product in the segment; only credit card for doctors in association with IMA
~ Driven by the core proposition of bringing doctors an exclusive experience and maximum value tailored to their distinct lifestyles and needs
Kolkata, 27th March 2018: SBI Card, one of the country`s leading credit card issuers, has partnered with Indian Medical Association (IMA), the only voluntary representative organization of Doctors of Modern Scientific System of Medicine , to launch ‘Doctor’s SBI Card’, an exclusive credit card for doctors. Designed to complement the distinct lifestyles and needs of doctors, the Doctor`s SBI Card is a pioneering product that delivers an unmatched value proposition to this consumer segment.
Doctor’s SBI Card is the only credit card in partnership with IMA. The product has been designed in close association with IMA and is based on research and insights into the distinct requirements and lifestyles of doctors. It offers several industry first features and exclusive benefits tailored for doctors, making it the most rewarding product in its class.
Doctor`s SBI Card offers industry first feature of professional indemnity insurance cover of INR 10 lakh to protect doctors against professional risks and liabilities. In their profession, doctors may face unforeseen events giving rise to risk of claims from patients or related parties. To safeguard their professional interest, the card offers cover for legal and defense costs as well as out of court settlements and court awards.
Doctor`s SBI Card drives maximum value for doctors through accelerated rewards on spend categories relevant for them such as medical supplies, travel and international spends. Many doctors, at a certain stage in their career, operate through private clinics. Thus, accelerated rewards are offered to bring doctors enhanced value on purchase of medical supplies. Research reveals that doctors incur 50% higher international spends than regular customers. To complement their frequent travel, Doctor`s SBI Card offers 5X rewards on travel bookings through travel websites/apps as well as on international spends. Doctor’s SBI Card also brings cardholders a privileged travel experience through complimentary Priority Pass membership which enables them to access international airport lounges without charge. The card has been launched on the Visa Signature platform which allows cardholders complimentary access to domestic airport lounges, discounts on car rentals and hotel bookings worldwide, discounts on airport immigration fast track services, 24/7 concierge services etc.
Cardholders can also choose to avail EMI facility, either at point of purchase, or convert unpaid balances to EMIs, at attractive rates of interest.
Speaking on the occasion, Mr. Hardayal Prasad, MD and CEO, SBI Card said, “India has the highest number of medical colleges and produces the maximum number of doctors annually, as compared to any other country. We are delighted to partner with IMA to introduce the Doctor`s SBI Card, an exclusive credit card with a unique value proposition designed for India`s large, fast growing community of doctors.
Based on research and insights into the unique lifestyles and requirements of doctors, the Doctor`s SBI Card integrates industry first features such as professional indemnity insurance cover and accelerated 5X rewards on medical supplies purchase for the benefit of doctors running private clinics. One of the insights our research revealed was that doctors incur 50% higher international spends than regular customers. Accordingly Doctor`s SBI Card has been tailored to offer accelerated rewards on travel bookings and international spends as well as privileges such as complimentary international and domestic airport lounge access. Doctor`s SBI Card offers the strongest value proposition for this consumer segment. We look forward to a successful association with IMA and are confident that we can scale up the Doctor`s SBI Card to become the most widely used credit card among doctors.“
Each card is personalized with ‘Dr.’ embossed on the card front against the name of the cardholder together with qualification degrees of the medical practitioner, making it an exclusive product.
The card offers value from the point of enrolment itself, through a welcome voucher worth INR 1500 redeemable at Yatra.com. Accelerated benefits of 5X reward points can also be availed on all card spends on Doctor’s Day i.e. 1st July. Along with ongoing benefits via accelerated rewards, the card also rewards customers on achieving annual spend milestones. Spend based benefits include renewal fee reversal on annual spends of INR 2 lakh and gift voucher worth INR 5,000 on annual spends of INR 5 lakh or more.
Highlights of Doctor’s SBI Card
- Professional indemnity insurance cover of INR 10 lakh
- 5X reward points (5 reward points per INR 100 spent) on medical supplies, travel websites/apps and international spends
- 5 reward points per INR 100 spent on all retail spends except fuel on ‘Doctor’s Day’ i.e. 1st July
- 1 reward point per INR 100 spent on all other categories
- Complimentary Priority Pass Membership worth USD 99 with 4 complimentary visits to international airport lounges per year
- 8 complimentary domestic lounge access per year
- Waiver of renewal fee if spends exceed INR 2 lakh per annum
- Milestone benefit: e-Gift voucher worth INR 5,000 from Yatra.com/ Bata/ Shoppers Stop on annual spends of INR 5 lakh
- Welcome benefit: Gift voucher of INR 1,500 from Yatra.com
- Fuel surcharge waiver across all fuel pumps
About SBI Card
SBI Cards and Payment Services Private Limited (SBI Card) is an Indian financial services company to offer Indian consumers extensive access to a wide range of world-class, value-added payment products and services. Presently, the brand has a wide customer base of over 5.9 million. With a market share of 16%, SBI Card operates through over 100 locations in India. SBI Card is based on the value proposition of “Make Life Simple” for its consumers and is committed to partnering the Digital India vision by extending best in class cashless payments solutions to consumers across the country.
Visit www.sbicard.com for more details.