Royals turn Pink to get Cancer Out!

New Delhi, 9th May 2018: To boost the state wide Cancer out campaign launched by Rajasthan Royals in association with Tata Trusts, the franchise today revealed a special jersey ahead of its upcoming match. The 11th May match between Rajasthan Royals and Chennai Super Kings will be dedicated to the cause of popularising early cancer screening among all as part of Cancer out campaign. It is being run with the support of Government of Rajasthan, National Cancer Grid, Indian Cancer Society and Indian Dental Association in the state of Rajasthan.

The day began with Rajasthan Royals players Ajinkya Rahane, Heinrich Klaasen, Krishnappa Gowtham and Mahipal Lomror paying a visit to SMS hospital and getting themselves screened at the Oncology department in the hospital in an urge to promote early cancer screening. Post this, the team attended the press conference at SMS Medical College, where a special jersey was revealed in the presence of Dr. V.K. Mathur, Director (Public Health) and Commissioner (Food & Safety), Dr. US Agarwal, Principal SMS Medical College, Mr. Burzis S Taraporevala, CFO and Company Secretary Tata Trusts and Mr. Ranjit Barthakur, Executive Chairman Rajasthan Royals.

As part of the campaign, to further generate mass awareness among people, on the day of this titan clash, Rajasthan Royals will don the special jersey which has been created with a blend of three colors- pink, teal and burgundy. The three colours symbolise the most profound and common types of cancer- pink for breast cancer, burgundy for oral cancer and teal for cervical cancer.

Speaking at the occasion, Ranjit Barthakur, Executive Chairman, Rajasthan Royals said, “Cancer cure chances are higher with early diagnosis. We are committed towards delivering the message of early cancer screening and risk reduction. We aim to bring early cancer screening into a part of routine medical check and facilitate the treatment. Cancer awareness education and understanding that early detection is crucial in saving lives, can enable more people across Rajasthan to live healthier and longer. ”

Expressing his gratitude to the visiting team, Barthakur added, “We are very pleased and thankful to team ‘Yellove’ for sharing the same thought and coming ahead to support our cause.”

There are more than 1.4 million new cancer cases every year. ~ 25% of these remain undetected till very late. Screening and early detection is the way to tackle cancer. Tata Trusts has historically been at the forefront of facilitating cancer care. We want to emphasise the importance of early detection and this partnership with Rajasthan Royals and Government of Rajasthan allows us to leverage the reach and popularity of the IPL tournament to generate awareness and provide easy access to screenings. We urge citizens to come forward and access screening facilities in the state”, said Burzis S Taraporevala, CFO & Company Secretary, Tata Trusts.

Royals’ captain Ajinkya Rahane said, “As a player I think this initiative is a small but crucial step towards a direction of cancer free society and I hope that we perform to the best of our ability to raise as much awareness as we can.”

The Skipper also appealed to all Royals fans to take the onus towards educating others, push themselves for early screening and hence forth promote early screening among others as well. All above 30 years of age must opt for screening themselves on annual basis.

Krishnappa Gowtham who got himself screened for an oral cancer stated that, “I feel privileged to be part of such a noble initiative. Cancer screening leads to early detection, hence we will appeal to one and all to make screenings a part of their annual health check ups.

In an attempt to further amplify the Cancer out campaign and connect with the city, Tata Trusts has taken the initiative to light up the city with pink lights across prime locations. The front side of Amber Fort and Hawa Mahal, Birla Mandir, Vidhan Sabha, Sawai Mansingh Stadium and many more peculiar places of Jaipur city including the Taj Hotels will be Lit up in Pink from 7 pm to 1 am on 10th and 11th May 2018.

Visit our website- www.cancerout.org.in

Toll free number only for Rajasthan- 1800 420 8888. We are just a missed call away!

About Tata Trusts

Since inception in 1892, Tata Trusts, India’s oldest philanthropy, has played a pioneering role in bringing about an enduring difference in the lives of the communities it serves. Guided by the principles and the vision of proactive philanthropy of its Founder, Jamsetji Tata, the Trusts’ purpose is to catalyse development in the areas of healthcare and nutrition, water and sanitation, education, energy, rural upliftment, urban poverty alleviation, and arts, craft and culture. Tata Trusts’ programmes, achieved through direct implementation, partnerships and grant making, are marked by innovations, relevant to the country. For more information, please visit http://tatatrusts.org/