Mumbai, 30th July, 2015: Rhätische Bahn (RHB) recently marked its presence in the Indian market by hosting two road shows, one in Hyderabad and the other in Ahmedabad. The focus of the same was to educate the travel trade on one of the most luxurious and scenic railway experiences in Switzerland and to enlighten them on two very picturesque and unique destinations, Davos Klosters and Engadin St. Moritz.
The road shows was well-attended by leading agents from the travel trade industry with close to 60 participants attending it in Hyderabad and close to 50 attending it in Ahmedabad making both the events a success.
Speaking on the occasion Ms. Sonal Salian, Market Manager, Rhätische Bahn said, “At present, this rail network is unexplored by the Indian market and in order to spread awareness and educate travel trade on RhB and the regions – Engadin St. Moritz & Davos Klosters, we conducted this two city roadshow. We are thankful to the trade that participated and showed keen interest in knowing about RhB rail networks.”
The roadshows were well-orchestrated and yielded great response from the travel agents.
About Rhaetian Railway:
The Rhaetian Railway (German: Rhätische Bahn, Italian: Ferrovia Retica, Romansh: Viafier Retica, abbreviated RhB) is a Swiss transport company, owning the largest network of all the private railways in Switzerland. The company operates most of the railways in the Swiss canton of Graubünden as the Swiss federal railway company SBB-CFF-FFS extend only a few kilometres over the cantonal border to the capital at Chur. Almost the entire network is in Graubünden and can be explored with Bernina Express, Bernina Express Bus and Glacier Express. In 2008 the fascinating Albula – Bernina line was recognized officially as UNESCO World Heritage. www.rhb.ch