Fuelled by the fans, the culture, and passion of Milan,PUMA FOOTBALL brings you the new AC MILAN 2018/19 Home kit.
The first PUMA kit for AC MILAN plays to the club’s long history and tradition.
The unmistakable red and black stripes that represent the fire in the hearts of the team and the fear they instil in their opposition are retained in a clean and classic execution.
A vintage inspired button-up collar, as seen on the club’s kits from the early part of the 20th Century adds to this classic and clean feel, whilst the legendary ‘Il DiavoloRossonero’ (The Red Devil) appears on the back of the neck, a nod to the famous quote by club founder Herbert Kilpin
“We are a team of devils. Our colors are red as fire, and black to invoke fear in our opponents.”
To accompany the home kit, PUMA Football created a social campaign under the title ‘A NEW MILAN’. It is inspired by the youthful exuberance and creativeness of the city, and the passion of the fans that is reflected in a new era of youth and energy within the club, fuelling a burning desire to succeed.
AC Milan are part of an impressive roster of PUMA Football clubs including Borussia Dortmund, Arsenal FC, Olympique de Marseille and National teams such as Italy, Switzerland, Uruguay, Senegal and Serbia. PUMA´s football portfolio also includes some of the world´s best players, such as RomeluLukaku, Antoine Griezmann, Olivier Giroud, Sergio Agüero, Marco Reus, Julian Weigl, Adam Lallana, CescFàbregas, Mario Balotelli, HéctorBellerín, Petr Čech, Gianluigi Buffon, Nacho Monreal, Allan Saint-Maximin and Marco Arnautović.
The shirt is on-sale from the 6th of July.
PUMA is one of the world’s leading Sports Brands, designing, developing, selling and marketing footwear, apparel and accessories. For over 65 years, PUMA has established a history of making fast product designs for the fastest athletes on the planet. PUMA offers performance and sport-inspired lifestyle products in categories such as Football, Running and Training, Golf, and Motorsports. It engages in exciting collaborations with renowned design brands to bring innovative and fast designs to the sports world. The PUMA Group owns the brands PUMA, Cobra Golf and Dobotex. The company distributes its products in more than 120 countries, employs more than 11,000 people worldwide, and is headquartered in Herzogenaurach/Germany. For more information, please visit http://www.puma.com.