Kick starting the ‘Group Selfie’ Trend
- With a First-ever 120°Wide-Angle Front Camera
New Delhi, March 23rd, 2017 – The ever-evolving global smartphone brand OPPO, kick started the ‘Group Selfie’ trend today by launching the new Selfie Expert F3 Plus, priced at Rs 30,990. The F3 Plus features the brand’s first dual front camera including a first-ever 120-degree wide-angle Group Selfie Camera. The F3 Plus First Sale begins from 1st April 2017 across India. It will also be available in OPPO online stores on Flipkart, Amazon and Snapdeal. The pre-order starts from today till 31st March 2017.
OPPO’s New Brand Ambassador, youth icon and Bollywood superstar– Deepika Padukone and Renowned Photographer – Dabboo Ratnani also shared their own selfie experience with OPPO F3 Plus during the event.
OPPO F3 Plus delivers great selfie photos through the revolutionary dual selfie front cameras: a 16-megapixel camera for selfie and a 120-degree wide-angle lens for group selfie. The rear camera is co-developed with Sony, equipped with a customized IMX398 sensor for serious photography. The F3 Plus is a high-end smartphone that is efficient, long-lasting, secure and beautiful, addressing today’s highly-demanding mobile-first world.
“OPPO is an industry leader in the Selfie Revolution with the recent ‘Selfie Experts’ F-series. Our brand has been growing rapidly across Southeast Asia and other regions around the world. As per the GFK data, we became the No.2 smartphone brand in India offline market last year. The dual selfie camera F3 Plus marks a new ‘Group Selfie’ trend, and reinforces our position as the Selfie Expert,” said Sky Li, Global VP & President of OPPO India.
Take selfie with Deepika Padukone and Dabboo Ratnani
At the event OPPO announced its new brand ambassador – the youth icon and Bollywood superstar Deepika Padukone. Deepika Padukone shared her experience of how excited she is to be a part of the OPPO family and kick start the ‘Group Selfie’ trend with the OPPO F3 Plus. “It’s amazing to see the way OPPO has identified the nerves of the Indian youth and the trend – Selfies. Wherever I go, I find people taking selfies. I’m excited that I have also joined the wagon!” said Deepika Padukone. OPPO also shared the new TVC at the launch event.
The renowned photographer – Dabboo Ratnani, also shared his experience in associating with the F3 Plus and how he is looking forward to use the great technology that OPPO F3 Plus offers and which takes selfies a notch further.
Remarkable Wide-Angle & Dual Front Selfie Camera Define the Next Expert-Class Photography
Set to be the next ultimate ‘Selfie Expert’, the F3 Plus features dual front selfie camera. The 16-megapixel front camera builds upon the technology offered by the previous ‘Selfie Expert’ F1s. At the core of this camera is a 1/3-inch sensor, which helps increase light exposure and clarity of images. The large f/2.0 aperture allows for great depth-of-field effects – clear foreground focus matched with the perfect amount of background blurriness.
In becoming the ‘Group Selfie’ secret weapon, the F3 Plus has a specialized 120-degree wide-angle 8MP camera which captures a wider view, up to 105 percent more than a regular 80-degree lens field of view. This allows even more people to enter the frame with minimized lens distortion, thanks to the 6P camera lens. The camera also packs an eight-megapixel camera featuring a ¼-inch sensor.
With the built-in Smart Facial Recognition, the F3 Plus will notify users to switch to ‘Group Selfie’ mode if there are more than three people in the frame. Users can snap their Group Selfie at ease, without compromising image stability when taking selfie with one hand.
The outstanding rear camera offers high-quality photography performance with fast focusing speed, noise reduction and advanced low-light performance. Powering the 16-megapixel rear camera is a brand-new 1/2.8-inch IMX398 sensor. This sensor is jointly developed by OPPO and Sony, which features Dual PDAF – dual phase detection autofocus technology. This new technology doubles the sensor’s pixel array area where the photodiodes are embedded, necessary for phase detection autofocus. This makes for 40 percent faster focusing speeds even in low light. Paired with the large f/1.7 aperture, the resulting images are clear and breathtaking.
There are other innovative technologies packed into the F3 Plus to help users capture picture-perfect, flawless selfies. OPPO’s pioneering beautification editing software, Beautify 4.0, will allow users to choose from various beautification modes, ensuring images presenting the favorable effects.
Long battery endurance and VOOC flash charge
Extended daily usage is another of the device’s core features. The 4,000 mAh built-in battery gives the F3 Plus endurance of more than 17 hours in simulation test of real use. Through OPPO’s proprietary and industry leading rapid VOOC Flash Charge Solution, the battery will charge four times faster than standard batteries. Users can get up to 2 hours of talk time with just 5 minutes of charging.
A Flawless Smartphone Experience
The OPPO F3 Plus is fast, utilizing an octa-core processor backed by 4GB RAM and 64GB ROM. It also offers a dual-slot card tray that can hold two Nano 4G SIM cards or one Nano SIM card with a microSD card, expanding memory to up to 256GB. OPPO’s leading optimized ColorOS 3.0 system ensures superb speed with reduced energy consumption and flawless performance with built-in Privacy Protection feature and virus scanner.
Privacy protection and security is also a top priority. The F3 Plus’ Lightning-Fast Touch Access is undoubtedly one of the quickest in the market. The home-button fingerprint reader in the F3 Plus unlocks the phone in a mere 0.2s. The fingerprint reader is even more versatile with the fingerprint-activated calling and app launch functions.
Users can enjoy the flexibility to multi-task and ‘work hard, snap hard’, all on one smartphone – seamlessly, securely, with a long battery life.
Stunning Design and Exquisite Craftsmanship
The F3 Plus is constructed with a metal unibody and carefully crafted for a better sense of hand-gripping, resulting in a sleek and thin smartphone that is a wonder to hold. The 6-inch, 2.5D Corning Gorilla Glass 5 screen features a pre-applied protective screen coating, giving it an elegant, classy and premium look while retaining unmatched durability.
The ‘Six-String’ ultra-fine antenna is a design rethought by OPPO, removing the ubiquitous, thick pair of white antenna lines seen in previous smartphone models, and gives the back shell a stunning look.
Amazing Colors & Competitive Pricing
The F3 Plus comes in Gold and Black. Priced at Rs 30,990, the Gold variant of the F3 Plus will be available from 1st April 2017 both online and offline. It will be available in OPPO stores across India and online stores on Flipkart, Amazon and Snapdeal. The pre-order starts from today till 31st March 2017. OPPO is also giving a special gift pack for all pre – orders purchases made both online and offline. There is also a Black color variant for the F3 Plus which will be available later.
OPPO is a leading global technology brand dedicated to providing consumers across the Americas, Africa, Europe, Oceania, and Asia with pioneering products that never fail to inspire and excite. At OPPO we design, manufacture, and promote our own products, combining innovative technology with unique design, to ensure our customers always receive the best.
Founded in 2004, OPPO quickly proved itself in the market with its intense obsession to details. Each OPPO product encompasses a carefully selected array of attributes to specifically cater for users, combining impressive features with elegant designs. After entering the mobile phone market in 2008, OPPO quickly expanded into overseas markets a year later. OPPO mobile phones are currently available in over 20 markets, with the brand already registered in 140 countries as of late 2015.
But OPPO doesn’t stop there. Using our passion for design and commitment to new technologies, OPPO has made a big impact in the audio-visual market by offering world-renowned, premium Blu-ray players in the United States and across Europe.
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