Over 500 participants embarked upon a mission to develop intuitive methods and intelligent codes to build innovative mobile commerce solutions in 24 hours
Bengaluru, April 16, 2016: Leading platform for fashion brands and pioneer in e-commerce, Myntra, today invited the finest tech minds in the city to hack their way into some of the coolest technological innovations for the mobile platform. The event witnessed over 500 internal & external participants from companies including Walmart Labs, Intuit, Hike & Practo and challenged them to create game-changing mobile technologies, themed around Computer Vision, Big Data, and Artificial Intelligence within 24 hours.
The event began with key sessions by spokespersons from Myntra and Mech Mocha, who inspired participants to explore the unexplored in mobile technology. Ambarish Kenghe, Head of Product, Myntra, addressing the audience, said, “Open hackathons are great not just for engaging with professionals from the tech community but also sowing the seeds for great innovation down the line. We are certain that the discussion from today will continue beyond this event and lead to great products and technologies. The themes for this year — Computer vision, Big Data and AI — will play a pivotal role in changing our lives in the near future. We are delighted to host the second edition of the Myntra hackathon to help shape the tech landscape further.”
Arpita Kapoor, CEO, Mech Mocha, one of the speakers at the event, said, “I am very happy to witness such Hackathons, which inspire and educate tech enthusiasts to develop futuristic technologies that will revolutionize the m-commerce industry. These two days are sure to bring out something new and exceptional and I am looking forward to be part of the next edition of Myntra’s HackerRamp.”
Participants (individual or a team of four) will be competing for prizes worth Rs. 2,50,000/-which will be offered to the top three demonstrations post the event. The Myntra Hack Day is an annual event, launched last year with around 200 participants, featuring crazy ideas, interesting insights and a large bounty of prizes.
About Myntra:
Myntra is India’s leading platform for fashion brands and pioneer in e-commerce. Myntra has partnered with over 2000 leading fashion and lifestyle brands in the country such as Nike, adidas, Puma, Levis, Wrangler, Arrow, Jealous 21, Diesel, CAT, Harley Davidson, Ferrari, Timberland, US Polo, FabIndia, Biba and many more to offer a wide range in latest branded fashion and lifestyle wear. Myntra services over 19,000 pin codes across the country. With the largest in-season product catalogue, 100% authentic products, Cash on Delivery and 30-day Exchange/Return policy, Myntra is today the preferred shopping destination in India.