How Mobiles & Facebook Changed Buying Decisions Of Men And Women [INFOGRAPHIC]

We all know that our gender influences our buying decisions. But what affects your response to online ads? According to recent studies, 56% of men who surf the web are more likely to respond to ads with coupons compared to women (39%).

So what other interesting facts did we find?

  • 71% of women, compared to only 18% of men, will ‘Like’ or follow a brand for deals
  • What advertising themes do men and women react to?
  • Who uses social media for business purposes more?

women-social-media-infographicInfographic Courtsey: