Mumbai, September ’2017 : Mitsubishi Electric India (MEI) recently inaugurated its exclusive and unique concept showroom MEQ Cooling Planet for air conditioners at Shop No 3 &4, Ground Floor, Sanjay apartment, Mandpeshwar Road, Borivali West. Mumbai and at office no 3, Neco Chembers, Plot No.48, Sector-11, CBD Belapur, Navi Mumbai. Mitsubishi Electric have been world leaders in air conditioning systems for residential, commercial and industrial use since decades. Mitsubishi Electric Quality (MEQ), measures the quality to give best experience in our products, services, partnership and people. MEQ Cooling Planet is a unique concept showroom that clubs together Mitsubishi Electric’s world class technology and affordability. MEQ Cooling Planet offers a range of the company’s products with quality and durability at a lower ownership cost. These showrooms are designed to encourage residential and commercial customers to have a touch and feel of MEI products.
Mitsubishi Electric’s air conditioners are known to provide exemplary performance in diverse climatic conditions and each product is an amazing feat in its own, delivering years of quiet operation, energy-efficient performance and minimum impact on the environment.
Speaking of the MEQ Cooling Planet concept, Mr. Yozo Ito, Director and Business Unit Head of Air conditioners, Mitsubishi Electric India (MEI) stated, “Studies have shown that despite the rise of e-commerce, conventional stores are as relevant as ever because a large percentage of consumers prefer to shop at such stores. Consumers prefer to shop in stores because they like to touch and feel products before they make a purchase decision and also value face-to-face interactions with store associates. In this reference, MEQ Cooling Planets is a unique idea because they encourage customers to visit the store, take a proper look and then make a decision.”
As of now, Mitsubishi Electric has opened more than 10 MEQ Cooling Planet(s) in India and have 800 authorized dealers across the country.
According to Mr. Neeraj Gupta General Manager-Sales & Marketing of Air conditioners, Mitsubishi Electric India (MEI), “Many shoppers in India still prefer touch-and-feel and want to try out products before buying them. There is a whole set of customers that prefer to have someone walk them through the purchase process. Cooling Planet extends a unique experience as it provides the customers complete knowledge in the field of air conditioners. Also, we are committed to provide unparalleled consumer experience with a network of highly trained sales, service and maintenance through our strong dealer network. Now, for any issues with regards to air conditioners, customers can contact 1800 102 2626 and our service department will be available to resolve the problem in a short turnaround time.”
About Mitsubishi Electric In India (MEI):
With over 90 years of experience in providing reliable, high-quality products, Mitsubishi Electric Corporation (TOKYO:6503) is a recognized world leader in the manufacture, marketing and sales of electrical and electronic equipment used in information processing and communications, space development and satellite communications, consumer electronics, industrial technology, energy, transportation and building equipment. Embracing the spirit of its corporate statement, Changes for the Better, and its environmental statement, Eco Changes, Mitsubishi Electric endeavors to be a global, leading green company, enriching society with technology. The company recorded consolidated group sales of 4,238.6 billion yen (US$ 37.8 billion*) in the fiscal year ended March 31, 2017.
Mitsubishi Electric in India has grown to become a company offering a wide range of innovative and high-quality products for the Indian market. This includes products and solutions for Air Conditioners, Automotive Equipment, Elevators & Escalators, Factory Automation and Industrial Systems, Hydronics & Commercial Air Conditioners, Power Systems, Photovoltaic solutions, Semiconductor & Devices, Transportation Systems and Visual &Imaging. For more information visit: http://in.mitsubishielectric.com/en/index.page