Kobian continues the Mercury road show series in Gujarat and Tripura – Targets young, connected, upwardly mobile to educate and influence Mercury’s tablet technology

671NEW DELHI / BANGALORE / MUMBAI, India – February 4, 2013

 Kobian, a leading player in computer peripherals and tablets, continues their series of road shows across the country. The third week of January covered Bangalore and the fourth week focused on the growing territories of Gujarat and Tripura. The road shows are focused on giving a hands-on experience to users to the complete range of Mercury Tablets available in India. Gaining momentum and appreciation from the masses, the road shows are dedicated for the common masses of young students, middle management executives and parents planning to equip their kids with tablets. The shows are directed to connect and educate the people to understand their need and expectation from the tablet and then purchase the unit.

Kobian is displaying the popular model of Mercury mTab Neo2 which has been accolade as the Best Buy Tablet by Gadget Gurus. Along with Neo2, Mercury Dual SIM 7in Tablet, mTab StreaQ , has been a popular model. Mercury mTab7 and mTabRio are the Wifi solutions which are best suited for students and education institutes. End-users experienced the touch and feel of Mercury tablets, cross questioned Mercury sales and technical team to understand more about the products. Mercury team saw a successful and good number of footfalls.

672Sushmita Das, Country Manager India, Kobian Pte Ltd said”We feel people are yet unaware of the actual expectation from the tablet. This hands on and face to face interaction with the brand and technical team helps the users to understand the product best and make conscious buying decision. With the continued series road-shows we are targeting to reach the masses, school & college students, corporate houses and system integrators. The active participation of our partners and the team at Mercury has seen a success in the road-show.”

Since its inception in 1978, Kobian has always led the way, breaking boundaries and taking on new challenges head on. From the onset Kobian has cultured a passion for innovation through the development of easy-to-use, dependable technology to bring out the very best in people.

Operating in more than 8 countries around the world, including India, Indian subcontinent, ASEAN countries and MEA, Kobian applies new thinking and ideas to create simple, valuable and trusted experiences with technology, continually improving the way customers live and work.

Kobian offers a complete technology product portfolio through Mercury and IXA brands, comprehensively meeting customers’ specific needs. Thanks to a solid management team, Kobian’s performance has been consistently strong in volatile environments.