InnJoo sets the market on fire with the launch of Fire 2

Smartphone specialist, sets a new benchmark with the launch of its latest 5.0- inch LTE smartphone in UAE and Saudi Arabia to be available exclusively on

Fire 2 InnJoo Fire 2 InnJoo Fire2

Dubai, UAE – 26hNovember 2015:InnJoo, the fastest growing smartphone brand in Middle East, today announced the availability of the most affordable LTE smartphone in the region with the launch of its 5.0 inch chic and full-metal body smartphone, Fire 2.

The Fire 2 is a Dual SIM card smartphone with HD display, designed especially to cater the growing demand for LTE connectivity in the Middle East. The new device will be available exclusively on White Friday and is priced at AED 299 in UAE and SAR 299 in Saudi Arabia respectively.

The InnJoo Fire 2 is available in three colours:Champaign Gold, Titanium Grey and Rose Gold that comes with a sturdy full metal body. The new device runs on Android 5.1 Lollipop OS, with 720 x 1280 HD IPS display and is powered by a MediaTek’s Quad-Core 1.0GHz  MT6735P processor that delivers a rich user experience will set the market on fire.

The new smartphone has 1GB built-in RAM that comes with 8GB of inbuilt storage and supports expandable storage via microSD card (up to 128GB) to provide seamless operation and option to store diverse content over the device.

The Fire 2 packs a powerful 2800mAh li-Polymer rechargeable battery with fast charge technology and can sustain for longer periods on a full charge. With 13-megapixel auto focus rear camera and 5-megapixel front camera exhibits great clarity and performance.

“It has been a great journey for Fire series in the region and with Fire 2 we intend to popularize the LTE smartphone with affordable price while serious performance . We are delighted by the response from the market for our products that is encouraging us to provide better and more value for money mobility to the consumers in the region,” said, Tim Chen, Co-founder and CEO at InnJoo. “We value our association with that has provided us a platform to reach out to such a large audience spread across various countries in this region.”

About InnJoo

InnJoo is a technical startup born with internet DNA. Its internet journey was started by joining hands with the largest e-commerce sites in the region. Based in Dubai, InnJoo became the fastest-growing company by providingsmart devices as well as software services in the MEA area.