Gupshup Introduces Support for Regional Languages – Expands reach into a larger Indian audience

Gupshup-LogoNew Delhi, August 1, 2013: GupShup Messenger, India’s leading mobile messaging app, introduced multi-lingual features for their users. These features will allow GupShup users to communicate seamlessly with their followers in 10 languages namely – Hindi, English, Bengali, Gujrati, Kannada, Malyalam, Marathi, Punjabi, Tamil and Telugu.

“Supporting multiple languages is the most important aspect of localisation. And we at Gupshup believe in bringing our diverse nation at one app and make the users feel at home and communicate with each other in their own mother tongue. Therefore, supporting multiple languages was a prerequisite for increasing the number of potential users. We believe that it is important to serve all of the users with diverse features and simplify the user interface significantly,” said Mr. Milind Agarwal, Co –Founder and Chief Community Officer, Gupshup.

In view of the constant endeavour to deliver features with personalized touch to the users; Gupshup has come up with this feature of Regional Keyboard. The adaptability and flexibility offered by the Regional Keyboard makes it extremely user friendly.

GupShup Messenger includes many innovative features. They main aim of the app is to enable users to meet new people, associate with likeminded people, follow people and so much more.

Gupshup was part of the nominations in the Global Mobile Awards 2012 under the category ‘Best Product, Initiative or Service for Underserved Segments’.


About GupShup

GupShup is the world’s largest Mobile Social Network connecting users to family, friends and fans on the run. Millions of users create communities and groups on topics such as finance, entertainment, lifestyle, health, sports and more. GupShup has 2 billion messages exchanged amongst users every month.

GupShup enables users to send their short messages, privately with friends, or publicly with all. The service works on every mobile device and can be accessed via SMS, web, wap or mobile apps. It has over 60 million users in India, and expanding internationally. Businesses use GupShup to acquire new customers or engage existing ones. GupShup enables brands and businesses to reach millions of users with targeted mobile messages.