German Design Award nomination Announced
Jaipur Rugs
Jaipur Rugs Co. is proud to announce the nomination of one of its carpets for the German Design Award. A carpet from designer Kavi’s Project Error collection has been chosen as a contender in the Excellent Product design category.
The prestigious award is the international prize of the German Design Council, which annually recognizes unique design trends and includes only the top designers from around the world.
The Project Error collection focuses on nature’s “mistakes” – those misprints and aberrations that would normally be tossed out with the trash. However, Kavi views these blunders as works of art rather than gaffes. These new patterns are the result of unintentional expression.
“Project Error is a collection that is very close to my heart. I love the sense of finding creativity and art everywhere – even in something that, on first view, looks like a mistake,” says Kavi. “I am honored that the German Design Council shares my vision of design. Germany is known throughout the world for its design sensibility, so it is even more exciting to be nominated for the award by the German Design Council.”
The Anthar rug nominated for the award is a reproduction of a “faulty” carpet woven by three artisans who were out of sync with one another. Rather than a precisely ordered pattern, the result is a whole new design borne out of an error.
Traditional methods, such as hand carding raw wool to hand weaving are used to create Anthar carpets. Not only is Anthar unique because of its new form of design, but also each carpet is special because of the slight differences that occur from a process that requires 180 artisans to work by hand.
The German Design Council nominates participants rather than nominees submitting applications for awards, making this selection even more special. Winners will be announced in September 2015.
About Jaipur Rugs
Founded in 1978, Jaipur revolutionized the carpet industry by creating an entirely new business model – working directly with artisans and uplifting their lives and communities as a result. Since then, we have grown to become a global, award-winning brand, sharing our unique point of view through our range of home décor products. More importantly, our passion for design and inspiring people is balanced by our drive to make life better for all those involved in making our products. This ensures that everything we do is as meaningful as it is beautiful – in touch with the world of trends but grounded by a deeper understanding of life and living spaces.
About German Design Council
The German Design Council is an independent and internationally active institution that supports companies in efficiently communicating design expertise and also seeks to strengthen the broader general public’s understanding of design.