Consumer Spending Remained The Highlight For The India PC Market In Q3 2016, In Spite a Year on Year Slump: IDC

New Delhi, 22nd Nov 2016: According to International Data Corporation (IDC), the overall PC shipment for Q3 2016 stood at 2.51 million units i.e. a quarter on quarter growth of 17.3 percent over Q2 2016 and year on year decline of 22.5 percent over Q3 2015

Form Factor Highlight

The overall consumer PC Market recorded 1.37 million units, a quarter on quarter growth of 31.0 percent over Q2 2016. According to Manish Yadav, Associate Research Manager, Client Devices, IDC India “With increased consumer confidence; backed by strong festive demand, decent monsoon and positive economic outlook, eventually drove the pockets of investment in the quarter”.

The commercial PC Segment recorded 1.13 million unit shipments in Q3 2016 i.e. a 4.1 percent quarter on quarter increase against Q2 2016. “With favourable domestic macroeconomic scenario spending from enterprises have been positive & anticipate improved spending in upcoming quarter as well” said Yadav.

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Top 3 Vendor Highlights:

HP Inc.:

HP took the top spot with an overall market share of 28.8 percent in the India PC Market. The vendor grew by 18.9 percent quarter on quarter over Q2 2016 owing to the partial execution of state owned education project and with increasing LFR (Large Format Retailer) and online presence during festive and back to college season the vendor recorded 20.0 percent growth in overall consumer market in Q3 2016.


Dell captured the second spot with a market share of 24.1 percent. The vendor grew by 27.6 percent quarter on quarter over Q2 2016. With improved channel engagement & new opportunities on AMD platform drove additional business for the vendor in Q3 2016. Owing to strong back to college season bundled with exciting offers; the vendor was able to partially liquidate its channel inventory showing growth in Q3 2016.



Lenovo took the third spot with 17.5 percent market share in the quarter. The vendor grew by 27.3 percent quarter on quarter over Q2 2016. Backed by change in management and improving partner engagement assisted the vendor in refining its consumer Q3 2016 sales. Also the vendor with its new partner program & improved sales techniques thrived in commercial market & recorded a growth of 10.1 percent quarter on quarter.

IDC India Forecast:

PC market is expected to observe sluggishness in coming quarters. “IDC anticipates seasonality to impact the consumer market and currency demonetisation adding to the worse; as early indicator illustrates an immediate impact on retail purchase and drop observed in online channel business. However, commercial spending is anticipated to drive PC market momentum owing to the execution of state owned education projects observed across different states” adds Yadav.


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About IDC

International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. With more than 1,100 analysts worldwide, IDC offers global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries. IDC’s analysis and insight helps IT professionals, business executives, and the investment community to make fact-based technology decisions and to achieve their key business objectives. Founded in 1964, IDC is a subsidiary of IDG, the world’s leading technology media, research, and Events Company. To learn more about IDC, please visit Follow IDC on Twitter at @IDC & @IDCInd.