Category «Features»

Lets Troll, Shill, Sockpuppet and Astroturf?

Every so often we come across posts, coming from anonymous sources that are downright inflammatory, derogatory and plain objectionable. Often, they succeed in achieving what they seek – angry retorts from the members of the group, resulting in the shattering of the equilibrium. Welcome to the world of “trolling”. Trolling is a game about identity …

Gold Is Not Back In Favor Yet… BY:Chris

Despite the decline this past week, gold seems to be regaining favor with global investors, as just a week earlier it had been flirting with the $1,800 an ounce mark. Quite a change from the sentiment in early summer when some investors were questioning whether the yellow metal’s decade-long bull run was coming to a …

EDITORIAL: A tale of two cities by Sunita Narain

I travelled to two different cities in two different states last week—Indore and Guwahati. I came back with images identified by common distinctions: piles of garbage and glitzy new shopping malls. Is this our vision of urban development? There is no question that cities are imploding; growth is happening faster than we ever imagined. Construction …

Social Media’s Top 10 – Chawm Ganguly

Social media has revolutionized the way we use the world-wide-web, communicate with each other and generally connect. Before social media, there was all sorts of interesting information in the web, but there was precious little one could do to contribute or participate. Social media, in effect has breathed life into the body of the net. …

Become a good soul, the Social Media will follow


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Social Media Marketing, like most things new, have its early adopters, early embracers and a whole world of people vaguely aware of the term – blind men shooting in the darkness on a moonless night. It is simple; it is easy to use and in its simplicity, incomprehensible to the corporate honchos used to their …