Blackberrys AW15 Collection casts a Sparkling Black & White Spell

Blackberry September 20156960New Delhi, September 2015 With time most things change, so does fashion. However, Black & White – the most sophisticated and elegant combination has and always will be timeless. Magic of Black & White has mesmerized everyone globally for centuries in all mediums of creativity, be it art, films, photography or fashion.

In line with being a fashion forward brand, this Autumn/Winter Blackberrys launches ‘Sparkling Black & Whites’.  Inspired by the lifestyle & culture of New York, every piece is a ‘Monochrome Statement of the year’. Encompassing every aspect of contemporary style, from ash-tricks to charcoal suits, black and white shirts to grey and black jackets, the new Black & White collection is truly sparkling.

Prints©Blackberrys: Prints are back this season, with original prints from Blackberrys inspired by Japanese origami and the ever popular trend of Instagram filters.

1 Notch Up Jackets: 3 reasons for customers to buy 1 notch up jacket:

  • Look taller with the high stance of the jacket
  • Look upright and confident with sharp shoulders
  • Look leaner with slim sleeves

For more than the last two decades, Blackberrys has been renowned for its signature fits, which are high on comfort and provide a smart shape to the silhouette. They are created with details that accentuate the strengths of the wearer’s body.

Known as the pioneer in sharp men’s formals, Blackberrys takes great pride in understanding the customers’ needs and is evolving with the cultural zeitgeist. Staying ahead of times, the brand has created a line that hits a chord with the modern man who believes in looking sharp, whatever the occasion.

BlackBerrys Autumn-Winter collection 2015, available across stores now.

About Blackberrys:

Close to 25 years since Blackberrys was founded in the bylanes of Chandni Chowk in New Delhi, the brand has grown to define the occasion wear and category market over the years. Starting out as a garment company, Blackberrys has overtime grown from a wholesale, to retail and now to a leading fashion company in India. Along the journey, the brand has seen a growth of 300% in the past five years.

The brand’s core focushas always been to create something new and provide the Indian male with the best wardrobe solutions. Starting with suits and jackets for formal occasions, to the introduction of khakis, to their wide range of shirts collection, and now coupled with shoes and accessories; Blackberrys is a one-stop shop for your wardrobe needs. With the upcoming launch of Blackberrys innerwear, all the dots in a man’s wardrobe would be connected.

With a presence in 200 exclusive brand outlets with an average store size of 2,600 square feet,1100 multi-branded stores, and 130 large format retailers such as Shoppers Stop and Lifestyle; Blackberrys is accessible across the country in tier one and tier two cities. With a robust expansion plan, the footprint is set to bring fashion to Indian men from all geographies.

Blackberrys has a smart tagline – ‘go sharp’.‘Go’ represents the go-getter entrepreneurial spirit of the modern Indian, and ‘sharp’ defines their attitude and sense of style. So when it comes to Blackberrys, the time to ‘Go Sharp’ is now.