increases investment in Singapore subsidiary

bankbazaarInvestment aims to drive aggressive expansion in Singapore market


National, 27 September 2016:, India’s leading financial website, today announced it was adding SGD 1 million investment as growth capital for in its Singapore arm – BankBazaar International. This strategic decision was unanimously approved by the board members of, including investors such as Sequoia Capital and The investment, which follows an initial capital outlay to establish the unit, will be used for scaling technology and its team to strengthen the company’s expansion efforts and establish the first Financial Marketplace in Singapore.

Speaking on decision to invest in BankBazaar International, Adhil Shetty, Co-Founder and CEO, said, “BankBazaar is experiencing spectacular growth in India and we are looking to replicate that winning formula in Singapore. While the Indian market continues to be my focus, we believe the future of Fintech is global and Singapore is one of its capitals.”

At a time when most companies are wary of entering international markets, has gone ahead to set up a global presence. The company made its foray into the international market in February this year, starting with Singapore. Today, BankBazaar International, headed by Aman Narain, has made significant inroads in the Singapore market.

Speaking on the investment, Narain said: “The investment reflects the management’s support and the experience of investors like Amazon in building a strong foundation before embarking on our international offering here in Singapore. The preparatory work we have done with banking partners in the last six months has us excited about giving the Singaporean consumer a transparent, tailored, unique, and genuinely easy buying experience.”

Apart from Singapore, BankBazaar is also exploring markets in other Asian and select Middle Eastern markets. hosts the widest range of financial products from over 75+ of the biggest public and private sector banks, NBFCs, and insurance companies in India. It gets an average of 7,000,000 visitors per month. The company raised USD 80M through funding from investors such as, Fidelity Growth Partners, Mousse Partners, Sequoia Capital and Walden International.

About BankBazaar, ranked as the best financial website in India by the Internet And Mobile Association of India (IAMAI) and the best emerging brand in Asia by CMO Asia, is India’s first neutral online marketplace that gives you instant customized rate quotes on loans, credit cards or any other personal finance products. It simplifies the loan application process. Anyone can instantly search for tailor-made offers, compare, customize it as per his or her need or profile and apply for their finance products. It is designed with smart technology capabilities and over 75+ of India’s leading financial institutions and insurance firms have chosen to integrate themselves with the platform. For the online consumer today, banking is as easy as shopping for anything online. What’s more,’s services are completely free! services are available through the web-portal, made-for-mobile web service, or the BankBazaar app available on the Android play store and iOS app store. It helps consumers compare best offers across various banks and NBFCs. Apart from these, it gives the consumer the latest news/trends and insights into managing finances better. The consumers can track their application and troubleshoot issues in the process through a host of channels like the BankBazaar app, WhatsApp, Email, Voice-support etc.