Tag «Tomato Ketchup»

Grown, not made, says Heinz Tomato Ketchup in its latest ad campaign

Mumbai, March 16, 2016: Heinz Tomato Ketchup, the no. 1 ketchup brand in the world launched its latest advertising campaign in India which focusses on its biggest differentiating factor – of being a 100% natural product. The intent of the campaign is to educate the consumers on the product’s USP, that it does not contain …

For the Lovers of Fountain Pen & Ink …
Chawm Ganguly

A maverick, jaywalking through life. Communicated in three continents as a journalist and a spin doctor. Print, Television, PR, Photography, Production - has been there, done it all. Author of several books on Corporate Communications, Social Media, Conferencing. Currently focusing on helping Corporates bridge the Traditional-Social Media divide and installing GenX values in Millennial motherboards. For More Visit: www.chawmganguly.com
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Corporate Communications is one of the fastest growing specializations in world, as the faculty transforms from being just another marketing tool in the scabbard of the top management, to being the primary driver, in this, the age of information. Information is today sought (and delivered) in an Instant and the efficiency with which the Communication team reacts to such demands often spells the difference between the winners and the also-ran’s, making it one of the most revered power centers of the corporate world. Join me, as I unravel the mysteries. www.chawmganguly.com
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