Tag «Spice up»

Lava, Micromax and Xolo Spice up Competition in Low-Cost Feature-Rich Smartphone Market in India

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In recent times, the Indian smartphone market has seen the emergence of feature-rich low-cost devices that have successfully eaten into huge chunks of the market share of leaders like Samsung and Apple. Brands like Micromax, Lava and Xolo have created their own market bases and are now competing against each other in different price segments. …