Tag «social media»

The Social Executive: Top Asia Pacific leaders say being active on social media is vital to success


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However, a new report reveals less than 10% of chief executives in Asia Pacific are engaging on social media platforms. SINGAPORE and KUALA LUMPUR, Malaysia , June 13, 2017 /PRNewswire/ —   Hootsuite , the most widely used platform for social media management, today releases a report, “The Social Executive: How to Influence Trust, Transparency, and …

The Social Media Butterflies – Chawm Ganguly

Do women, especially women in India, approach the social media differently when compared to their male counterparts? Innocuous as it may seem, it is indeed a trick question for various reasons. For one, those asking the question are primarily marketers who want the answer to push whatever they are selling. Secondly, and more importantly, because …