Tag «Rajiv Batra»

Branding has arrived in India and it is here to stay

-An educative session organised to understand the ROI of branding– New Delhi, February 12, 2015:  Indian brands are at the cusp of an important evolution and the European school of thought in branding is gaining wide currency in India. Bearing this in mind, the Federation of Indian Chambers of Commerce & Industry (FICCI) is engaging …