Accenture Report Finds Consumer Values and Buying Motivations Have Fundamentally Changed, Shifting Away from Price and Quality
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Brands must differentiate to meet new consumer demands for health and safety, customer service and personal care, and other priorities NEW DELHI; August 25, 2021 – A majority of consumers — across demographics and geographies — are reimagining their values and basing purchasing decisions on factors beyond price and quality, according to a new report …