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Father of Rural Marketing to address Calcutta Business School convocation

Kolkata, February 5th 2014: The Father of Rural Marketing in India, Mr Pradeep Kashyap, will address the fourth convocation of Calcutta Business School (CBS) on February 8th 2014 at the B-School’s campus in Kolkata. Chairman of CBS, Mr S K Birla, and a host of senior industry representatives and eminent guests would be present at …

For the Lovers of Fountain Pen & Ink …
Chawm Ganguly

A maverick, jaywalking through life. Communicated in three continents as a journalist and a spin doctor. Print, Television, PR, Photography, Production - has been there, done it all. Author of several books on Corporate Communications, Social Media, Conferencing. Currently focusing on helping Corporates bridge the Traditional-Social Media divide and installing GenX values in Millennial motherboards. For More Visit: www.chawmganguly.com
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Corp Comm with Chawm

Corporate Communications is one of the fastest growing specializations in world, as the faculty transforms from being just another marketing tool in the scabbard of the top management, to being the primary driver, in this, the age of information. Information is today sought (and delivered) in an Instant and the efficiency with which the Communication team reacts to such demands often spells the difference between the winners and the also-ran’s, making it one of the most revered power centers of the corporate world. Join me, as I unravel the mysteries. www.chawmganguly.com
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