Tag «narrative»

Bollywood heartthrob, Hrithik Roshan’s appearance in the Myntra TVC adds to overall narrative

“India Tayyar Ho Jao” – Myntra launches New Campaign for the Biggest Fashion Sale Bollywood heartthrob, Hrithik Roshan’s appearance in the TVC adds to overall narrative BANGALORE, JUNE 25, 2016: Myntra,today,launched a360 degree campaign to announce the arrival of its flagship fashion sale – ‘End Of Reason Sale’, to be held on the 2nd and …

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Chawm Ganguly

A maverick, jaywalking through life. Communicated in three continents as a journalist and a spin doctor. Print, Television, PR, Photography, Production - has been there, done it all. Author of several books on Corporate Communications, Social Media, Conferencing. Currently focusing on helping Corporates bridge the Traditional-Social Media divide and installing GenX values in Millennial motherboards. For More Visit: www.chawmganguly.com
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Corporate Communications is one of the fastest growing specializations in world, as the faculty transforms from being just another marketing tool in the scabbard of the top management, to being the primary driver, in this, the age of information. Information is today sought (and delivered) in an Instant and the efficiency with which the Communication team reacts to such demands often spells the difference between the winners and the also-ran’s, making it one of the most revered power centers of the corporate world. Join me, as I unravel the mysteries. www.chawmganguly.com
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