Tag «naming rights agreement»

AccorHotels signs 10-year naming rights agreement for the Bercy Arena, Paris

AccorHotels – Oct 21, 2015 10:07 SGT AccorHotels has announced the official signing of a 10-year naming rights agreement for the Bercy Arena. This Paris venue, one of the world’s five largest concert halls and sports arenas, will become The AccorHotels Areana, reopening mid-October after 18 months of refubrishment to offer cutting-edge technology and the …

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Chawm Ganguly

A maverick, jaywalking through life. Communicated in three continents as a journalist and a spin doctor. Print, Television, PR, Photography, Production - has been there, done it all. Author of several books on Corporate Communications, Social Media, Conferencing. Currently focusing on helping Corporates bridge the Traditional-Social Media divide and installing GenX values in Millennial motherboards. For More Visit: www.chawmganguly.com
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Corporate Communications is one of the fastest growing specializations in world, as the faculty transforms from being just another marketing tool in the scabbard of the top management, to being the primary driver, in this, the age of information. Information is today sought (and delivered) in an Instant and the efficiency with which the Communication team reacts to such demands often spells the difference between the winners and the also-ran’s, making it one of the most revered power centers of the corporate world. Join me, as I unravel the mysteries. www.chawmganguly.com
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