at the very Core of it all … is Content!
Is Post Office Banking a way way out for financial inclusion? Demonetisation of Rs 500 and 1000 notes has brought back to sharper focus the level of Banking Penetration in the rural hinterlands of eastern India, or more specifically, the lack of it. The economy has not fully recovered from the body blow it was …
Social Media Corporate Communication – FAQ’s So you want to take your Client’s PR efforts into the realm of the Social Media? Great. But be prepared, even before they tell you that the means (read cost) will not justify the end, there will be questions galore. Here are the top 10 that I encounter on …
The channels are spitting venom, castigating the ruling party, their predecessors (the present opposition) and the powers that be in the center – depending upon who is wearing which stilt – and the public is drinking the details of debauchery to the last lees. Then the tastefully groomed anchors ask you to stay on and …
Travails of the trade – irritants Social media marketers have to bear with 24 X7 Being a social media consultant isn’t easy. Some say, it’s like teenage dating – everybody wants to do it, but hardly anyone knows how to go about it. On the contrary, it’s more like appreciating arts: there are the Philistine, …