Tag «JMD & CMO»

India’s first apple drink, Appy gets a bolder, chic look

Mumbai – February 27, 2017 –Parle Agro today unveiled the new bold packaging of Appy, India’s first ever apple juice drink. Creative agency and the company’s design partners, Sagmeister & Walsh co-created the look with Parle Agro for the brand revamp. Appy, a 200 crore brand continues the use of its distinctive black packaging with …

Parle Agro marks 30 glorious years of Frooti with a refreshed look

Unveils Frooti’s new logo, packaging designs and rolls-out a fresh summer campaign Mumbai, 31 March 2015: The flagship brand of Parle Agro- Frooti has undergone a brand revamp and has launched a completely new identity and visual language. The rejuvenated visual identity, including logo design and packaging aims to demonstrate Frooti as bold, fearless and …