Tag «here to stay»

Big Business Is Here to Stay, but in Need of a New Narrative

Consumers are increasingly uneasy with the immense size and power of big business The giants of world business are challenged to manage their enormous scale, create new products and contribute to society Innovation requires a focus on the long term, especially in terms of investment For more information on the meeting, see http://wef.ch/davos17 Follow the …

Branding has arrived in India and it is here to stay

-An educative session organised to understand the ROI of branding– New Delhi, February 12, 2015: Indian brands are at the cusp of an important evolution and the European school of thought in branding is gaining wide currency in India. Bearing this in mind, the Federation of Indian Chambers of Commerce & Industry (FICCI) is engaging …

For the Lovers of Fountain Pen & Ink …
Chawm Ganguly

A maverick, jaywalking through life. Communicated in three continents as a journalist and a spin doctor. Print, Television, PR, Photography, Production - has been there, done it all. Author of several books on Corporate Communications, Social Media, Conferencing. Currently focusing on helping Corporates bridge the Traditional-Social Media divide and installing GenX values in Millennial motherboards. For More Visit: www.chawmganguly.com
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Corp Comm with Chawm

Corporate Communications is one of the fastest growing specializations in world, as the faculty transforms from being just another marketing tool in the scabbard of the top management, to being the primary driver, in this, the age of information. Information is today sought (and delivered) in an Instant and the efficiency with which the Communication team reacts to such demands often spells the difference between the winners and the also-ran’s, making it one of the most revered power centers of the corporate world. Join me, as I unravel the mysteries. www.chawmganguly.com
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