Tag «General Manager adidas Football»

adidas Football focuses on consumers, wins market share and expects record sales in 2016

Herzogenaurach/Paris, June 16, 2016 – adidas today announced that its football business is expected to reach new record sales of EUR 2.5 billion in 2016. One year after relaunching its football footwear offering, the brand is reporting market share gains across Western Europe, especially in key cities. “We are on track to achieving sales …

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Chawm Ganguly

A maverick, jaywalking through life. Communicated in three continents as a journalist and a spin doctor. Print, Television, PR, Photography, Production - has been there, done it all. Author of several books on Corporate Communications, Social Media, Conferencing. Currently focusing on helping Corporates bridge the Traditional-Social Media divide and installing GenX values in Millennial motherboards. For More Visit: www.chawmganguly.com
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Corporate Communications is one of the fastest growing specializations in world, as the faculty transforms from being just another marketing tool in the scabbard of the top management, to being the primary driver, in this, the age of information. Information is today sought (and delivered) in an Instant and the efficiency with which the Communication team reacts to such demands often spells the difference between the winners and the also-ran’s, making it one of the most revered power centers of the corporate world. Join me, as I unravel the mysteries. www.chawmganguly.com
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