BIRA 91 Foolpower takes the country with beer storm
What happens when beer is cheaper than water? The whole country wakes up to celebrate. BIRA 91 offered both its variants BIRA White and BIRA Blonde at INR 9.1(inclusive of taxes) on the occasion of April Fool’s day to celebrate the spirit of fooling around. Recognised for its flavour and quality, BIRA 91 engaged consumers …