Tag «Email Marketing»

Adobe Advances Email Marketing, Integration with Other Brand Channels

New Delhi, India — Aug. 22, 2018 — Adobe (Nasdaq:ADBE) recently surveyed Indian consumers, revealing that 40 percent would like to be contacted by brands via email. At the same time, their stated preference is for personalized marketing emails that are less about promotions, and more about providing information, something that is better customized to …