Accenture Report Finds Consumer Values and Buying Motivations Have Fundamentally Changed, Shifting Away from Price and Quality
Brands must differentiate to meet new consumer demands for health and safety, customer service and personal care, and other priorities NEW DELHI; August 25, 2021 – A majority of consumers — across demographics and geographies — are reimagining their values and basing purchasing decisions on factors beyond price and quality, according to a new report …