The east – the market of the future: Paulaner on the road to success in the CIS region
From Moscow to Astana to Baku – Paulaner’s Bavarian beer specialities are more popular than ever in the emerging markets of the Commonwealth of Independent States (CIS) region, where sales have risen 15% this year alone. Munich, November 2013 – The Munich-based traditional brewing company Paulaner has increased its sales in the CIS region by …