Tag «Brand Valuation»

India’s BrandZ™ Top 50 Brand Valuation rises 30% over three years

Locally-grown Indian brands increased 32% in value during that period, while global brands with local presence grew by 19% Overall brand value of Top 50 saw a modest dip of 2% in 2016 21st September 2016 – Mumbai, India – The total value of India’s most valuable brands has risen by 30% …

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Chawm Ganguly

A maverick, jaywalking through life. Communicated in three continents as a journalist and a spin doctor. Print, Television, PR, Photography, Production - has been there, done it all. Author of several books on Corporate Communications, Social Media, Conferencing. Currently focusing on helping Corporates bridge the Traditional-Social Media divide and installing GenX values in Millennial motherboards. For More Visit: www.chawmganguly.com
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Corp Comm with Chawm

Corporate Communications is one of the fastest growing specializations in world, as the faculty transforms from being just another marketing tool in the scabbard of the top management, to being the primary driver, in this, the age of information. Information is today sought (and delivered) in an Instant and the efficiency with which the Communication team reacts to such demands often spells the difference between the winners and the also-ran’s, making it one of the most revered power centers of the corporate world. Join me, as I unravel the mysteries. www.chawmganguly.com
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