From chic Bell sleeves to traditional apparel in Teal, Ruffle tops to Banarasi duppattas, Indigo festive skirts to endless shirt & denim styles for men there’s endless fashion for any celebration

Hyderabad, October,  2017: Central, the fashion departmental store from Future Lifestyle Fashions presents endless fashion this festive season. Dress up in style and look your best, be it at work or family get-together, catching up with friends or any celebrations. Central brings to you the latest in men’s wear, women’s wear, youth wear, kids wear, footwear, handbags, lingerie, cosmetics, perfumes, watches, eyewear, sportswear & more from over 500 leading National and International brands

Women shoppers can choose from the best of fashion in western wear, ethnic wear & more. Ruffle style in tops and dresses are sure to make a statement with ruffles on the neck, shoulder, hemline, cuffs and overall. Tuck the tricks up your sleeve with sleeve styles such as bell sleeve, bishop sleeve, slit sleeve, ruffle sleeve, balloon sleeve, kimono sleeve, cape sleeve, puff sleeve & cap  sleeve. Western wear has a new twist with floral & tropical embroidered tops, dresses, skirts, shorts, jackets, shrugs, crop shirts, & denims. Steal the show with teal ethnic wear this season in flared skirts, crop tops, foil print tops and skirts & more. Indulge in Indigo ethnic wear striking look in cold shoulder crop tops, flared skirts, structured can – can skirts, Embroidered Kurta & skirts and Angarakha style kurtas.

All these styles are available in brands like Cover Story, Kazo, Only, AND, Faballey, Iti, Vero Moda, Zink, 109F, Mineral, Deal Jeans, Van Heusen, Allen Solly, Jealous Club, Indya, Juniper, Barcode Design, Studio Rasa, Global Desi, Fusion Beats, Ethnicity, Biba, W, Vedic & many more brands.

Men have it all in casual wear that offers a distinctly fresh new look. Stand out with panel shirts that are available in checkered style, contrast style, cut & sew panels on shirts and T- shirts, hemline panels, panel prints, panel printed blazers & zipper paneling. Check trousers are the hot new trend this season with plaid checks, tweed checks, Gingham checks and windowpane checks. Digital prints, contrast prints, micro prints, macro prints, engineered prints, panel prints, graphic prints & more make prints the brand new style for the season from brands like as Arrow New  York, Park Avenue, Raymond, Parx, Peter England, John Payers, Blackberrys, Indigo Nation, Scullers, Color Plus, Raymond, RIG, House of Arrow, House of Van Heusen, US Polo etc.

Style conscious men can get the latest in Joggers, Suits & Blazers & more. Youth can look forward to distress denims, vintage denims, ripped denims, sweat shirts & more from leading brands such as Flying Machine, Free Authority, T-Base, Aeropostle, Pepe, Killer, Proline, Status Quo, Being Human, & many more brands

Footwear styles in Central are sure to make women step out in style in block heels, metallic, fashion trainers, embroidered trainers, slip ons, toe caps, laser cut, embellished, riveted styles, loafers, Mary Janes, sliders, pumps & more from brands such as Ceriz, Steve Madden, Rocia, Tresmode, Inc 5, Catwalk Clarks, Carlton London & more. Men can shop for the latest in fashion trainers, trendy loafers, sporty sneakers, Classic Oxfords, club wear shoes & more from brands such as Ruosh, Louis Philippe, Clarks, Red Tape, Lee Cooper, Allen Solly, Buckaroo & more

Handbags the best accessory for every woman is available in top handle styles, metallic, trapeze style, slings, fashion backpacks, quilted, velvet, clutches & more from leading brands such as Ceriz, Covo, Caprese, Giordano. Nyls, Allen Solly & more. Men can shop for the latest in lap top bags & sling bags in Samsonite, Carlton, Delsey & Hidesign.

So head to Central for the latest in fashion, footwear, handbags & more this season

About Central:

The flagship retail format of Future Lifestyle Fashions, Central is a chain of fashion departmental stores located in central areas of large Indian metropolises and cities. Central stores are large-format stores measuring anywhere between 60,000 square feet to 230,000 square feet and offering over 500 Domestic & International brands across every category including women’s-wear, men’s-wear, youth wear,  kids wear, footwear, hand bags,  accessories, cosmetics, fragrances, lingerie and many more categories. These stores, often located in standalone locations also have food-courts, restaurants, supermarkets and electronics superstores built within. Central stores are located in large cities like Mumbai, Bengaluru, Kolkata, Hyderabad, Pune, Ahmedabad, Delhi and Gurgaon, as well as in smaller cities like Bhubaneswar, Vadodara, Jaipur, Visakhapatnam, Patna, Surat & more.  At present there are 38 Central stores present in 24 cities operating approximately 4 million square feet of retail space across India

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Mr. Manoj Gyanchandani takes the brand to the next level

Sustaining a strong foothold in multiple domains such as Ghadi detergent, Namaste India, Venus, Xpert, Uniwash, Nimmi Build tech and Pro-ease, the company now heading towards enhancing their business in the footwear and leather division.

After completing his studies from Italy, Mr. Manoj Gyanchandani, MD & Founder RED CHIEF though joined RSPL, but from the very beginning he always had somewhere in his mind and heart to add a new page to his business bible.

His strong determination, diligent efforts, strong beliefs, views and ideas made his dream come true by founding the brand RED CHIEF in 1997 which comprised of segments such as Casuals, Outdoor, Eco Friendly, Power Flex and Formals.

Mr. Gyanchandani not only focuses to bring business in, but is the man with strong beliefs. He says: “Youth has the power to create the ‘FUTURE’ while carrying the values from the ‘PAST’”. He also believes in those heroes that has brought them so far and will let them climb more ladders of success.  A scion of the family of promoters of Ghari detergents, Mr. Gyanchandani said that there were few leather products manufacturing companies who had their own brand, most of them were into export business ,but Leayan Global Pvt Ltd was focusing on developing its own brand as part of a long-term strategy. Since its launch in 1997, the company has been making a steady progress, where in Red Chief has 150+ distribution network across country and 125 EBOs as well. It also owns 6 lacs sq feet leather per month manufacturing capacity tannery.

Further Mr. Gyanchandani also takes a walk to footwear range and collection.He says Red Chief is one of the leading footwear brands in India manufacturing high quality genuine leather footwear at unbeatable price.

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HO CHI MINH CITY, 7 April 2015– Experts from multi-national companies in Ho Chi Minh City today met 65 entrepreneurs from small and medium-sized enterprises (SMEs) in Cambodia, Lao PDR, Myanmar and Viet Nam to discuss ways these businesses can better integrate into the global supply chain and be more competitive, especially in the garment and footwear sectors.The US-ASEAN Business Alliance for Competitive SMEs (Business Alliance) collaborated with ASEAN and Viet Nam’s Agency for Enterprise Development (AED)in organising this event.

“Focused specifically on garment and footwear, participating ASEAN entrepreneurs will certainly gain the much needed skills and knowledge from the leading companies to meet the increasingly complex needs of today’s consumersin the region,” said Director of the Assistance Center for Small and Medium Sized Enterprises in the South, AED, Mr. Nguyen Van Tuat.

While expanding and integrated regional and global economies have opened up new opportunities, they have intensified competition among enterprises and industries. Stronger economies have also produced prosperous and more sophisticated consumers who can increasingly demand products that have better quality, design, and safety as well as improved environmental sustainability and social equity in sourcing, production, consumption and disposal.

“We are thrilled to support the competitiveness of SMEs in South East Asia to join global supply chains. Through our collaborative efforts, we aim to help SMEs capture growth opportunities under the ASEAN Economic Community, and prepare for participation in the regional and global economy,” said Shiumei Lin, Vice President for Public Affairs and Sustainability, UPS Asia Pacific; and Vice-Chair of the ASEAN Committee, US-ASEAN Business Council.

The Business Alliance’s program focuses on providing information, training and mentoring services on best practices to participate in value chains. Through it, ASEAN SMEs are provided with the opportunity to participate in a three-step training and mentoring program that aims to fosterand expand capabilities to access external markets and to integrate into global supply chains. In this event,  entrepreneurs learned about supply chain readiness for SMEs, in particular, procurement policies, manufacturing good practices and supply-chain management standards and compliance in the apparel and footwear sectors.

Business Alliance is a partnership between the US-ASEAN Business Council (US-ABC) and the U.S. Agency for International Development (USAID). Also supporting this event were the Vietnam Textile and Apparel Association (VITAS), the Leather and Footwear Association of Vietnam (LEFASO), as well as American companies including UPS and Nike.

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 ~Up to 50% OFF from 04^thof July Onwards~

Mumbai, July 2014: It’s that time of the year where you revamp your wardrobes and grab the hottest deals on the chicest fashion apparel.  Grab your wallets ladies and head straight to AND to avail some great discounts on contemporary westernwear, across all AND stores beginning July 04th, 2014.

Enjoy up to 50% off on the season’s stylish collection of maxis, palazzos pants, crop tops, sheer tunics, shirt dresses, footwear and accessories. Be there to grab the best offers on your favourite fashion pieces!

The sale is on at all AND stores across the country.

About AND

Launched in 1998, AND was the first Indian brand to offer urban Indian women, global styles that suited their silhouettes. AND offers a chic collection that comfortably combines formal and evening wear. The label has evolved to keep pace with changing lifestyles.

The AND woman is stylish and confident, speaks her mind and wears her attitude on her sleeve. She represents the new age, multi-tasking woman who seeks versatility in her everyday fashion choices. Presently, AND is retailed through over 250 points of sale, which include 47 exclusive stores and over 200 other established multibrand lifestyle formats like Shoppers Stop, Lifestyle, Central, Kapsons&Pantaloon.

For more information, log on to www.andindia.com

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~ Offers 200,000 products from more than 1,000 Fashion & Lifestyle brands ~

Mumbai, June 16, 2014: eBay India ( www.ebay.in ), India’s leading eCommerce marketplace, offers savvy shoppers a wide selection of Fashion & Lifestyle merchandise for Men and Women through 200,000 products across 1,000 national & regional brands.

The aesthetically designed fashion interface is carefully curated in line with the latest-in-season fashion trends for products ranging from Apparel, Accessories, Jewellery, Footwear, Fragrances, Beauty and Health Products.

Catering to consumers across 4,306 cities, towns & villages in the country, eBay India also offers merchandise from popular brands available on eBay India are United Colors of Benetton, Biba, Remanika, AND, Stop, John Players, W, Aurelia, Fabindia, Avirate, Biara, Peri Peri, Lovable, Jealous21, Amante, PUMA, Chemistry amongst many others. Popular regional brands such as Do Bhai, Roopkashish, Shree, Pehran, Pothy’s, PN Gadgil and Ishta to name a few are also available on eBay India.

Talking about the Fashion experience on eBay India, Mr. Upamanyu Bhattacharya, Director categories, eBay India, said ”We have magnified the entire fashion shopping experience by offering consumers a wide assortment of national & regional brands from all corners of India. Consumers can conveniently shop by size, colour, style, fabric and brands besides taking a quick view of the product with improvised sharper images.”

All products on eBay India are covered under eBay Guarantee, which offers shoppers a replacement or refund on all transactions in case they are dissatisfied with the product they purchased. PaisaPay, eBay’s secure payment gateway, allows consumers to pay conveniently through credit card, debit card and net banking. The payment is released to the merchant only once the product is delivered. Consumers can also redeem their PAYBACK points on eBay India across all product categories.

To find Fashion on eBay India, please log on to: www.ebay.in/fashion

About eBay India

eBay India ( www.eBay.in ), India’s leading eCommerce marketplace, is India’s No. 1 online shopping destination where thousands of Indian entrepreneurs list a wide range of products across Electronics, Lifestyle, Collectibles and Media categories. eBay India is a 100% subsidiary of eBay Inc.

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Since the beginning of India’s mall explosion in 1999, fashion retail has been on the forefront of the revolution. When it comes to the overall corpus of retail space transaction happening in the country today, this segment is definitely a leading and highly influential stakeholder.

Indians trace back their awareness of and appreciation for international apparel brands to the country’s Colonial times. Today, fashion retail in India is highly competitive and there has been an avalanche of global fashion brands making an entry into the Indian marketplace. Needless to say, the increasingly aspirational Indian shopper community welcomes each new signpost and milestone on the road to organized fashion retail. There is no doubt that cutting-edge fashion will always enjoy a place of honour and high potential in India.

The positioning of fashion retail outlets such as shoes and fashion accessories presents within malls an interesting scenario. In the first place, international brands will typically always occupy prime ground floor space in malls, regardless of category. Some fashion brands are genuinely of high repute and command instant recall in the minds of customers and the developers. Premium price points over Indian brands active in the same retail category are invariably a factor, with import duty and superior product quality playing a role. In the case of such brands, prime space on the ground floor is usually axiomatic and non-negotiable.

Domestic footwear brands will usually be allocated space in a zone that is decided upon by the leasing team, and casual footwear brands tend to be clustered together. Similarly, sports footwear and apparel brands will also share a common zone. Obviously, positioning within a mall will also be dictated by the price points of the merchandise being sold. Accessory brands will usually occupy spaces adjacent to fast fashion brands, or at entry points / high footfall points with high visibility, since such purchases are usually done on impulse.

Preferred zoning that allows international brands to hog the limelight in malls is a fact of life, and based on various fundamentals. For example, a customer of Salvatore Ferragamo shoes does not fall in the same category as a customer who will buy shoes from Indian footwear brands, regardless of the domestic brand’s overall value proposition. When one is talking of price tags in the neighbourhood of Rs. 30000 for an Italian footwear brand vis-à-vis Rs. 4000 for a domestic brand, the ballgame changes.

That said, footwear brands such as Hush Puppies, Metro and Mochi are the preferred choice of daily wear for a large cross section of Indian shoppers. These shoppers may still occasionally wear a pair of shoes by Ferragamo’s, but expect visible access to ‘routine’ brands as well. It therefore emerges that such footwear brands deserve and are assigned suitably visible zones within a mall.

With increasing exposure, Indian shoppers are definitely acquiring a taste for international brands in footwear and fashion accessories. Such brands are now becoming a common sight in the metros, and are being given visibility in the malls of larger cities. The kind of positioning they get in metro-centric malls will depend on how long the brand has been around in the Indian space – in other words, over what period brand recall has had a chance to firm up. A classic example would be the kind of brands which opened up in Select City Walk Mall, Saket when it opened its doors six years ago. Regardless of where their stores were within the mall at that time, they currently occupy prime ground space in the mall.

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