New Delhi, 14th May, 2018 – British start up, nkd Life, announces Luxury Personified, a part of Sun Group, as its national distribution partner in India. Luxury Personified will cover most aspects of the business including organised retail, online and general trade.

Commenting on the new trade relationship, Mr. Madhu Joshi, nkd Director India, said “We have found the right distribution partner in Luxury Personified as they have a wide reach through its offices in major cities across India and team to support all efforts to market nkd products”.

This new partnership will greatly benefit resellers and customers – including greater efficiencies with global distributing infrastructure and a network that simplifies the distribution process and minimizes the risks associated with it.

Commenting on the association with nkd Life, Mr. Luv Malik, Director, Luxury Personified, said “We are proud to be associated with nkd LIFE, their products are innovative, exclusive, and clearly stand ahead in the market in terms of design, quality, technology, functionality, and ease of use. nkd Pods instantly filters the water while drinking, so you have access to clean and safe drinking water wherever you go. These innovative water bottles are a huge rage around the world and will be an instant hit in the Indian market too.”

About Luxury Personified

Luxury Personified is a part of the Sun group and is a leader in distributing luxury electronics and accessories in India. Located in Delhi, it is managed by a diverse team of professionals who are working towards bringing a wide variety of high-end luxury brands to the Indian market. They have a vast distribution network spread across India and are constantly working on expanding their reach.

Luxury Personified deals in various product categories such as travel accessories, electronic items, robotic toys, sports and fitness equipment, and so on. They have an array of products for devices like iPhone, iPad, tablets, smart watches, and laptops, etc. and also deal in bulk gifts for corporate houses, events, and occasions. Their team constantly strives to bring world-class products to Indian consumers.

About nkdLife

nkd Europe Ltd was originally founded in 2013 by Piush as a research and development company which would subsequently register all intellectual properties.Having created the first version of the pod in 2015 we identified a huge market and great interest from both retailers and distributers worldwide. We also acknowledged that we were not quite ready for market as there were still further enhancements to be made to both the filtration and functionality of the product. After a further 2 years of intensive investment and product development we were finally ready to take the pod+ to market.To facilitate distribution, nkd LIFELtd (appointed worldwide distributor for all nkd products)was set up as a joint venture between nkd EUROPE Ltd and Harry Singh.

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Mumbai, 30 August 2017: The group is the latest addition to STAAH’s rapidly growing property portfolio in the region. Expanding online exposure and revenue drive the decision for the prestigious hotel group.

“We are looking forward to a very successful partnership with STAAH,” says Mohamed Farouk, CEO, Loumage Hotels & Resorts. “We are confident that this agreement will bolster our online revenue through a better global reach and improved direct bookings.”

“Using this platform will free up property managers’ time spent updating multiple websites, and focus more on delivering an excellent guest experience.”

The new connection means all Loumage group properties will have availability and pricing for its rooms distributed automatically to a wide range of local and international online distribution channels, including online travel agents (OTAs), GDS and their own website booking engine. The information will be linked to Loumage Hotels & Resorts’ central reservation system, allowing instant updates on all platforms, dramatically reducing chances of over bookings.

The channel management solution has been tailored to meet the group’s requirement of centralised management, group reporting available on the go through the STAAH mobile app and a single login.

In addition to the STAAH’s Instant Channel Manager solution, Loumage Hotels & Resorts will be using STAAH’s ConvertDirect Booking Engine with the aim of significantly increasing direct booking conversion rates by enabling the group website to be used as a direct, commission-free booking platform.

“We are delighted such a prestigious accommodation provider as the Loumage Hotels & Resorts has chosen to come onboard with us to simplify, centralise and improve their online distribution. We look forward to helping them reach more customers with ease and maximum efficiency,” says Tarun Joukani, Managing Director, STAAH India Ltd.

Loumage is an American Hotel Chain three properties in Bahrain and one in Juffair. Another three hotels are in the pipeline currently, including one in Georgia, USA, another in Jeddah, Saudi Arabia and a third one in Bahrain. With in-depth experience in hospitality and MICE/Events, the Loumage group founders have taken it upon themselves to transform every owner’s hospitality, tourism and events dreams into a competitive and successful reality.

The partnership between STAAH and Loumage Hotels & Resorts extends to the group’s three properties as well as the ones in pipeline. This is a significant partnership for STAAH as it expands its offering in this lucrative tourism destination that is poised for growth following a major global push by Bahrain Tourism and Exhibitions Authority (BTEA). STAAH recently signed on Gulf Diwaniya Hotel Management (GDHM), a leading hospitality group in Bahrain.

About Loumage Hotels & Resorts

Loumage is an American Hotel Chain that was founded in 2014 & is incorporated in New York, United States of America, registered as L.L.C by Delaware USA Corporate Services Inc. The team of Loumage founders (Management) is boutique in size; however it represents a collection of diverse international expertise in hospitality and MICE /events industry. It has four properties in Bahrain. For more information visit loumage.com.

About STAAH Ltd.

STAAH Ltd is a New Zealand-based technology company that specialises in cloud-based channel management and booking engine for accommodation providers to maximise online revenue. Founded by Gavin Jeddo in 2008, a pioneer in the field of distribution technology, STAAH’s industry-leading technology powers a property’s distribution through online travel agencies (OTA), direct bookings and digital marketing services. STAAH has partners in more than 70 countries through its operations in New Zealand, India, Malaysia, Indonesia, Philippines, Thailand and UK. Nearly 4.6 million room nights and 2.3 million bookings were processed across by STAAH’s 4300+ partner properties in the year ended June 17. For more information visit staah.com.

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