Tag «Debbie Pruent»

GfK integrates PT Primera Indonesia into its existing business to strengthen position in Southeast Asia region

Nuremberg, 14 March 2014 – Deal with the Indonesian market research agency will expand GfK’s Consumer Experience research offering into this fast-growing key market. PT Primera Indonesia, a full service market research agency, and GfK have announced today that PT Primera Indonesia will merge into GfK’s existing business in Retail Tracking and Media. The deal …